I made a big mistake early during my blogging career.
I tried to blog solo.
But I did learn my lesson. Today, I placed 5 guest posts. I also promoted a handful of other bloggers. Toss in a few blog comments and I networked effectively during this 24 hour time frame. I learned the hard way: blogging solo leads to failure and blogging with a team of friends leads to success.
Think for just a second; imagine trying to succeed just by writing and publishing blog posts to your blog? Even if you drive search engine traffic after significant effort, you become a slave to Google and its ever-changing updates. I never intended to drive search traffic because I knew networking created long term success while search traffic is incredibly fickle, changing with the wind.
I devoted a full chapter in my blogging mistakes eBook to admitting my foolish networking error. I would write and publish a post. Maybe I would write and publish two posts in one day. Then I sat there. I am not kidding. Why would anybody visit my blog? I had no friends. Nobody promoted me. How could people find me? Through Google? Through my Shares on Facebook or tweets on Twitter? Nobody knows who you are until you express genuine interest in fellow bloggers. But I had to make this foolish error for years before I realized my folly.
People blogging solo publish cyber diaries. Networking plays a critical role in being a successful blogger because 100 is better than 1.
100 Is Better than 1
Sometimes, my blog posts register 100 retweets. Other blog posts generate 100 comments. Why? I have retweeted hundreds to thousands of bloggers and have commented on thousands of blogs, if not more. Give. Receive. Help people. People help you in return. But if you just tried to help yourself, via your own efforts, never directly helping other bloggers, you cannot gain help from 100 fellow bloggers because you are so self-centered, and self-focused. Try to see how far you go, solo. 100 is better than 1. Having 100 blogging buddies retweeting your posts, commenting on your posts or promoting your eBook is better than just you retweeting your posts, commenting on your posts to foster conversation, and promoting your eBooks.
Gaining the help of 100 bloggers requires a tremendous investment in generosity. I gladly accept generosity through guest post invites and also generously share my knowledge for free, to help communities and to drive passive traffic for my blogging buddies. I also promote blogging buddies on Twitter, Facebook and on my blog, regularly. Blog commenting has been a favorite strategy of mine to make friends and to serve other bloggers.
Countless ways exist to help fellow bloggers. Be generous in buying eBooks and publishing positive reviews. Ponder how you can make blogging buddies today. Network with an eye on generously helping people. Expect nothing in return. This is the key. Let go the burden of expectation to better serve and to better network, to become connected.
Being Connected Means Connecting
Being connected means physically connecting with other bloggers by generously helping them. Nobody gets connected in passive, lucky fashion. Generosity is the key that opens connecting doors because helping people for free and asking for nothing is the quickest way to make friends.